ARSENAL FC
Junior Gunners Membership Artwork
"Producing the Junior Gunners Membership Packs was a big creative challenge for us. They had to appeal to the right age group while not being too "kiddy". We developed the concept of creating illustrated versions of the players to inject a fun and creative element to the packs, but one that would inspire the youth members in their heroes."
The illustrations were approved by the players themselves which added to our challenge. Once the artwork was complete we used the design across various products including: Pencil Case, Pencils, Eraser and Ruler.
These Illustrations were then supplied to the club's media department for use online and within the clubs merchandise and marketing. Once again we fulfilled the brief given to us, supplying the client with designs and products that are diverse and creative.